Ken Goldstein is research
director and a co-founder of Capitol Opinion, a Wisconsin
based research firm that combines cutting edge research
techniques with the political savvy and experience of
some of Wisconsin’s top political minds.
Goldstein
is also professor of political science at the University
of Wisconsin-Madison and Director of the University
of Wisconsin Advertising Project and the University
of Wisconsin News Lab. Goldstein received his Ph.D.
from the University of Michigan and combines his academic
training with an ear for real politics and an impressive
set of political contacts and experience. He is the
author of over 25 books, journal articles, and book
chapters on political advertising, voter turnout, survey
methodology, Israeli politics, and presidential elections.
In addition to his academic training, research, and
writing on American politics and survey research methods,
Goldstein has also had extensive experience in directing
and evaluating survey research in political and other
professional settings directing over one hundred research
projects for corporate and political clients. Goldstein
is able to use sound survey research techniques and
innovative methodological tools to provide clear and
concise intelligence to clients needing to monitor public
opinion and devise winning messages.
Goldstein’s reputation
for unbiased and non-partisan analysis has also made
him a favorite source for politicians and the news media
alike. He has appeared numerous times on Newshour with
Jim Lehrer, Nightline, ABC World News Tonight, NBC Nightly
News, MSNBC, CNN, FOX News, and is a frequent contributor
on National Public Radio. He is also quoted extensively
in the country’s top newspapers such as The
New York Times, The Washington Post, and
The Wall Street Journal.
Goldstein lives in Middleton, Wisconsin with his wife,
Amanda, daughter, Samantha, son, Nathaniel, and yellow
lab, Sunny.
Goldstein
is also professor of political science at the University
of Wisconsin-Madison and Director of the University
of Wisconsin Advertising Project and the University
of Wisconsin News Lab. Goldstein received his Ph.D.
from the University of Michigan and combines his academic
training with an ear for real politics and an impressive
set of political contacts and experience. He is the
author of over 25 books, journal articles, and book
chapters on political advertising, voter turnout, survey
methodology, Israeli politics, and presidential elections.
